Augmented and Virtual Reality in Healthcare Market Analysis, Size, Regional Outlook, Competitive Strategies and Forecasts to 2027

By Ronak Bora

The research report on augmented and virtual reality in healthcare market, in substance, presents an exclusive understanding of the vast expanse of the business space in question. The report comprises a gist of the industry by means of providing an executive summary, industry insights, industry ecosystem analysis, market segmentation, and global trends. Furthermore, the study also provides deliverables pertaining to the regulatory and competitive landscapes and the strategic perspectives of various industry contenders with respect to the market.

The healthcare augmented and virtual reality in healthcare market is forecast to experience notable growth on the back of significant transformations in the field of surgery and diagnostics. Developments in the technology have not only eased complex medical procedures but have also drastically enhanced patient outcomes.

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The numerous benefits of augmented and virtual reality (AR & VR) technologies are boosting their incorporation in various other healthcare technologies. For instance, the recently introduced touch surgery technology, which uses VR to render visuals of the patients’ anatomy and physiology to surgeons undergoing advanced surgical training.

Growing adoption of these technologies to provide advanced medical training to healthcare professionals to greatly enhance medical treatment outcomes for patients would significantly spur business expansion.

The growing trend of storing medical data of patients on AR and VR platforms could help reduce the cost of extra staff, display units, and other machinery, which will also foster the adoption of AR and VR technologies in the healthcare industry.

The application of augmented reality technology help in enhancing the efficiency of various healthcare processes, such as medical, anatomy, and operative services training. Moreover, its incorporation in the medical sector have made way for numerous comprehensive enhancements in surgical environments and procedures.

The augmented reality segment accounted for more than US$1.5 billion in terms of market revenue share in 2020. With respect to rehabilitation services, the application of augmented reality technologies creates an interactive and effective recovery process with the help of a more controllable environment that guides patients during exercises.

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The Asia Pacific augmented and virtual reality in healthcare market is anticipated to grow at a rate of 32% between the forecast timeframes. The momentous growth can be attributed to the region witnessing a rapidly growing adoption of the latest, highly sophisticated medical technologies owing to the presence of prominent electronics and display panel manufacturers.

Prominent firms of the augmented and virtual reality in healthcare market include Intuitive Surgical, Inc., Holologic, Inc., FundamentalVR, Augmedix, and Augmedics, among others. These notable industry players are emphasizing on leveraging technologies to introduce novel products and services to enhance their share in the global market.

Major Key Points from Table of Content:

Chapter 4   Augmented and Virtual Reality in Healthcare Market, By Technology

4.1    Key segment trend

4.2    Augmented reality

4.2.1    Market size, by region, 2016 - 2027 (USD Million)

4.3    Virtual reality

4.3.1    Market size, by region, 2016 - 2027 (USD Million)

Chapter 5   Augmented and Virtual Reality in Healthcare Market, By Component

5.1    Key segment trend

5.2    Hardware

5.2.1    Market size, by region, 2016 - 2027 (USD Million)

5.3    Software

5.3.1    Market size, by region, 2016 - 2027 (USD Million)

5.4    Services

5.4.1    Market size, by region, 2016 - 2027 (USD Million)

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About Author


Ronak Bora

A graduate in Electronics Engineering, Ronak writes for Technology Magazine and carries a rich experience in digital marketing, exploring how the online world works from a technical and marketing perspective. His other areas of interest include reading, music, and sport....

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